The Programmatic Digest cover image

128. Latest CTV/OTT Update with Shiv Gupta

The Programmatic Digest

00:00

Training Program and ACR Data

This chapter discusses a training program offered by Ellen Parker consulting that focuses on recruiting and training future marketers. Topics covered include programmatic landscape, industry trends, targeting placement and mix, optimization and reporting, and the use of ACR data for behavioral targeting.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app