21min chapter

Nikonomics - The Economics of Small Business cover image

48 - How to Build Trust at Scale in a High-Touch Service Industry with Marilyn Moedinger

Nikonomics - The Economics of Small Business

CHAPTER

Navigating the Architecture Journey

This chapter explores the speaker's transition from aspiring architect to entrepreneur, highlighting their experiences in the architecture field during the recession. It discusses the complexities of managing projects, compliance issues, and the collaborative relationships between architects, general contractors, and other professionals in the industry. The chapter also delves into the nuances of architectural fees and the legal implications associated with various project types.

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