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13: Joey Coleman | How to Ensure Lifelong Loyalty
The Jordan Harbinger Show
How to Accomplish Your Goals
Most businesses don't pay attention to this. They sell the product or they sell the service without ever asking the customer, what are you hoping to use this for? Accomplish is a phase that came up that prior to writing the book was not part of my process. But I realized that I needed to call it out as a separate phase accomplishes when the customer achieves the goal that they had when they originally decided to do it.
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