In episode 703, Rob Walling interviews Jordan Hansen, founder of Cobalt Intelligence. They dive into Jordan's unexpected journey into SaaS and the growth of his company, which specializes in business verification through API. Jordan reflects on quitting his job to pursue his startup and the benefits of community and mentorship he has received from TinySeed.
Episode Sponsor:
Find your perfect developer or a team at Lemon.io/startups
The competition for incredible engineers and developers has never been more fierce. Lemon.io helps you cut through the noise and find great talent through its network of engineers in Europe and Latin America.
They take care of the vetting, interviewing, and testing of candidates to make sure that you are working with someone who can hit the ground running.
When it comes to hiring, the time it takes to write your job description, list the position, review resumes, schedule interviews, and make an offer can take weeks, if not months. With Lemon.io, you can cut down on a lot of that time by tapping into their wide network of developers who can get started in as early as a week.
And for subscribers of Startups For the Rest of Us, you can get 15% off your first 4 week contract with a developer by visiting lemon.io/startups
Topics we cover:
- 2:30 – What does Cobalt Intelligence offer?
- 5:45 – Team scale, market, and business origins
- 9:55 – Starting YouTube and finding motivation to continually publish
- 13:27 – Working with a savings runway and applying to TinySeed
- 23:50 – Finding product-market fit
- 26:58 – Unlisting content to align with business goals
- 31:50 – “Accidental” SaaS founder
Links from the Show:
If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!
Subscribe & Review: iTunes | Spotify | Google