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3min chapter
[PipeGen Live] Moving Up-Market: Steal this playbook for landing large enterprise accounts
Outbound Squad
Strategies for Transitioning from Mid-Market to Enterprise Sales
This chapter explores the essential strategic adjustments sales teams must make when transitioning from mid-market to enterprise sales. It emphasizes the importance of customizing messaging for C-suite executives and implementing a 'land and expand' approach for successful account growth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode