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2min chapter
Secrets To CPG Marketing Success
MarTech Podcast ™ // Marketing + Technology = Business Growth
Building Brand Value to Combat Pricing Pressure
This chapter emphasizes the significance of a strong brand identity to differentiate products in the competitive Consumer Packaged Goods sector. It highlights the need for brands to communicate their intrinsic value and create meaningful connections with consumers, rather than competing solely on price.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode