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Nithin Kamath of Zerodha candidly talks about building his bootstrapped business, weighing risks, and finding opportunities

First Principles

CHAPTER

What Is the Potential That You Can Have Got to Gain?

When you get an idea, what is the first thought that goes to your mind? Is it what's the most I can lose? Or what's themost I can get? For me, unless I make peace with the risks, I would never think about rewards. So, you think about the downside first and cap it to some extent. And then you thinkabout the ups.

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