The WARC Podcast cover image

The Effective CMO: Telstra's Brent Smart

The WARC Podcast

00:00

Choosing an indie for craft-led creativity

Brent explains selecting an independent creative agency for superior craft and distinctiveness, which aligns with Telstra’s premium positioning.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app