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#20: Roy Steves – Marketing Disruptions, Burnout & Life as an Agency Owner
The Josh Boone Show
Is There a Difference Between Branding and Search Engine Marketing?
The reason that a user would click on an ad on a search results page is because that result solves their problem. And it doesn't have nearly as many of these complicated interactions with the content producers, like like you would for, you know, video or news content. I'd be surprised if it if it were upended in the same kind of way, because there is that mutually beneficial relationship between all parties already there that isn't there on the content side.
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