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20min chapter
SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore
The Smart Passive Income Online Business and Blogging Podcast
Crafting Compelling Sponsorship Stories
The chapter emphasizes the importance of narrating stories around sponsored products to connect with the audience, focusing on addressing objections through storytelling and involving the audience in the conversation. It shares experiences of successful sponsorships integrated with engaging stories and strategies like surveying the audience for relevant brand pitches.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode