The Smart Passive Income Online Business and Blogging Podcast cover image

SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore

The Smart Passive Income Online Business and Blogging Podcast

CHAPTER

Crafting Compelling Sponsorship Stories

The chapter emphasizes the importance of narrating stories around sponsored products to connect with the audience, focusing on addressing objections through storytelling and involving the audience in the conversation. It shares experiences of successful sponsorships integrated with engaging stories and strategies like surveying the audience for relevant brand pitches.

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