4min chapter

Rethinking Wellness cover image

Fitness Culture with Natalia Mehlman Petrzela

Rethinking Wellness

CHAPTER

The Rise of the Anti Diet Movement

I think it's really interesting because, you know, in my perspective and definitely in the food world, I think there's a lot of this couching the desire to lose weight or the desire to eat a certain way for like perceived moral reasons. A lot more marketing is trying to co-op the language of anti diet culture by talking about other benefits people might get from eating a certain way. It's not shrink your body or lose ex pounds or whatever, but it's like, you know,. feel good in your skin or glow from within or something like that - what does that actually mean?

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