2min chapter

The Smart Passive Income Online Business and Blogging Podcast cover image

SPI 831: How to Find a Winning Strategy with Seth Godin

The Smart Passive Income Online Business and Blogging Podcast

CHAPTER

The Power of True Fans and Authentic Recommendations

This chapter explores how authentic recommendations can overshadow traditional advertising in audience building, particularly through the lens of 'true fans'. The discussion also highlights the guest’s new book, 'This Is Strategy', while emphasizing modern marketing strategies and the importance of real connections in promoting creativity.

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