
Episode 30: Recession-proof sales
Decoding Sales
00:00
Startups Will Be Much More Positive During the Downturn
The risk takers and the innovators are where it on their sleeve. In a recession, that's when you have to kind of dig to see who really is an innovator or not. You don't want to just assume that because somebody is a little bit skittish that they are. And I think I think startups can really confidently lean into that.
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