Research before design: audience insights

In this fantastic ep, Ash and Georgie Cooke dive into the crucial link between employee experience and L&D, covering everything from culture and management to learning opportunities. They explore why audience insights matter, how to personalise learning, and the necessity of aligning L&D with business goals. The conversation also tackles blended learning, accessibility, and the challenges of measuring impact, urging L&D to rethink success beyond just engagement metrics.

Links: 

• Georgie Cooke's LinkedIn
• Lima Delta's website 
• Ash's LinkedIn
• Our Strategic Marketing Course