3min chapter

"World of DaaS" cover image

Gabe Rogol: A Masterclass in Demand Gen

"World of DaaS"

CHAPTER

Marketing Automation

Account base marketing can get very confusing, says the founder of m gagio. There's a data level were you have to have a three 60 view of an account. A decision layer, where you have to se based by account and measure that account funalli talked about. And then there's a delivery, kind of slashd orchestration level level,. where you're doing things through channels that are optimized for accounts to move your mattrick. That could be the corcor platform for acount pace marketing.

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