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How Spotify's Strategy Team Identified What It Wanted to Do
Spotify's goal was to outcompete the people that are likely going to come along and be extremely difficult to compete with. So what really gets first dibs is keeping the lights on, if there is painful tech debt to pay down. I like to think of my product management role as making sense of internal and external complexity. And using those signals to figure out what the right thing is to work on.