4min chapter

Cortex cover image

66: Triggers - Creating Behaviour That Lasts

Cortex

CHAPTER

I Liked This Book

Grey: I like that it was modern, actually. This is the first business like a visey focused book that has clearly been written in the modern era. There's an app for that joke at one point, which I thought was kind of funny. He builds it into a story about talking to people in service industries and seeing how they react. It's all based around his super special air miles thing. Grey: One thing that was really, really funny to me is like, how very proud he is of his air miles.

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