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21. Should We Pay People to Be Healthier?

Freakonomics, M.D.

00:00

Paying Smokers to Quit Smoking Can't Help You Lose Weight

Can financial incentives help people lose weight, or exercise more, or even get a really important vaccene that's coming up after the brak? Kevin says resea done on flue vaccines shows that paying people can help. But with weight loss, it's much more challenging because high calory, tasty food is very easy to come by and you can have it pretty much anywhere.

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