
All About Diamond Business with Dr. Preeti Jain of Jewels by Preeti
Paisa Vaisa with Anupam Gupta
The Diamond Buying Guide
This chapter provides a detailed exploration of the diamond purchasing process, focusing on the essential 'four Cs': cut, color, carat, and clarity. Listeners are guided through practical advice, pricing nuances, and distinctions between lab-grown and natural diamonds, catering to evolving consumer preferences. The chapter also highlights the importance of certification and innovative trends in jewelry design, emphasizing quality and authenticity in the market.
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