Distribution First cover image

The ‘Low-Effort’ Video Strategy Every Company Needs Right Now

Distribution First

CHAPTER

The Shift to Authentic Video Marketing

This chapter explores the transition from high production value videos to more authentic, low-effort content in video marketing, particularly for companies and higher education institutions. It highlights the importance of adapting video strategies to audience needs and platform dynamics, emphasizing relatable storytelling over polished production.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner