How to Clearly Convey Your Marketing Value to Your Boss or Clients
Social Media Marketing Podcast
Exploring Looker Studio: A Powerful Dashboarding Tool for Marketers
The chapter discusses Looker Studio, a free dashboarding tool and business intelligence product by Google. It enables marketers and data professionals to customize reports, analyze metrics, and connect to various data sources beyond Google. The conversation covers its capabilities, comparisons with Google Analytics 4, and the potential benefits of using Looker Studio for marketing campaigns.
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