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Creator Interviews: Amanda Goetz; I've spent the last 15 years building my career, not followers.

Level Up Creators Podcast

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Building a Personal Brand on Social Media

This chapter delves into the journey of establishing a personal brand, particularly using Twitter and LinkedIn. It discusses the significance of authentic content creation, community engagement, and the practical steps taken to monetize their brand, including implementing a structured approach to ideation. The speakers share personal anecdotes and reveal strategies for scaling a business, managing value perceptions, and achieving targeted growth.

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