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9min chapter
How Major League Baseball built an innovation machine
The Committed Innovator
Innovating Fan Engagement in Major League Baseball
Exploring how Major League Baseball leveraged innovation to attract the next generation of fans, from youth baseball initiatives to engaging with younger audiences for game improvements. The chapter highlights the impact of analytics and social media, the innovative digital engagement model, and the unexpected opportunities in the streaming industry through technological solutions developed for baseball.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode