Are You Using Base Rates to Measure Your Startup?

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The book went a long way towards convincing me that even in those cases attempting to make some measurement is better than not at all. Sometimes you don't actually need to be able to measure the thing itself. And as long as it's sort of sufficiently predictive, it might be good enough. The other thing that I've learned in this area of thinking is paying careful attention to base rates.

How can we better make decisions under uncertainty? What are some of the different ways of being uncertain? What are some powerful venture patterns? How can founders and venture capitalists reduce risk in their startups and portfolios? What is the nature of innovation? How can investing be used to do good in the world?

Miles Lasater has started 3 companies, 2 nonprofits, and 1 family with 4 kids. He has been a founder, VC, angel investor, business school professor, board member, donor, improv comedian, and dancer. He currently is Founding Partner of Purpose Built Ventures and serves on the board of tech nonprofit Curious Learning. Miles also hosts a podcast called Startups for Good (which you can also follow on Twitter at @startups4good). Find out more at mileslasater.com.

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