Patagonia - Did You Make a Lot of Mistakes?

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In the late 80s and stuff, Patagonia was growing 50% a year. "We were all ramped up to grow 50% and we only grew 25 or something," he says. The banks wouldn't give us any more money; I had to lay people off. That was really tough because we're a family-style business.

In 1973, Yvon Chouinard started Patagonia to make climbing gear he couldn't find elsewhere. Over decades of growth, he has implemented a unique philosophy about business, leadership and profit. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.