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In this episode, Nathan and Nat dive into their respective book launch strategies, with Nat utilizing a bundled pre-order strategy through Shopify while Nathan plans to focus exclusively on Amazon to maximize algorithmic potential. They also explore the complexities of audiobook production, with Nat sharing his experience auditioning narrators and the significant investment required - ranging from $10,000 to $14,000. The conversation touches on the evolution of their writing processes, from the high-stakes pressure of first books to finding more confidence and clarity in subsequent works.
TIMESTAMPS
[00:00] Amazon pre-orders for self-published authors
[06:33] Email marketing for a book launch
[10:55] Planning the timeline for book editing
[17:37] Audiobook production and narration costs
[23:04] Christopher Ruocchio's publishing journey
[28:07] Differences in writing process between first and subsequent books
[31:45] Using AI tools and beta readers for editing process
[35:31] Evolution of the editing process and managing expectations
[41:16] Current reading recommendations and habits
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