Ep 175: How Beauty Companies Build Their Brands & Stores
Fat Mascara
00:00
The Role of Tone of Voice in Brand Communication
The idea of the real girl voice has subsided, but we've heard that so much. Each brand has to figure out and find out where that comes to play. The audience for men's beauty is wider than just male and female. You can't build a store in China, but like I could.
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