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Scott Jamieson Talks About Building Annex Business Media

A Media Operator

CHAPTER

Navigating Challenges in the Print Media Industry

The chapter discusses the impact of inflation on paper costs for a printing business, leading to budget adjustments and cost management strategies. It highlights the struggles of balancing declining print revenue with the growth in digital sectors, aiming for a more balanced revenue distribution. The conversation also touches on sales team structures, incentivizing sales reps, profitability assessments of publications, and revenue streams beyond subscriptions.

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