The Science of Branding

I've been following you for a little while on the socials and I really like how you sort of putting some of these concepts in a very easily digestible way. Most of my current clientele is American, I have worked globally but right now I do work mostly with US-based clients. It's taken a while to catch on here because honestly a lot of the originating science came from Australia pre-internet or at least back when the internet was still typing things and writing in HTML long hand.