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Episode 236: Customer Development with Michele Hansen
UI Breakfast: UI/UX Design and Product Strategy
The Mom Test Is a Great Book for Interviewing Your Customers
The ideal reader of my book is someone who has read the mom test. The customer interviewing and understanding your customers is useful throughout the whole company lifecycle from before you launch to figuring out which features to build. And so my book focuses on having tactics and scripts for talking to people throughout all of these common situations that people can build off of.
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