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MBA2639 Q&A Wednesday: Do Low Priced Offers Work?

The $100 MBA Show

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The Power of Low-Priced Offers in Building Trust and Sales

This chapter delves into the impact of low-priced offers, particularly between $17 and $49, on customer trust and sales strategies. It also introduces the concept of self-liquidating offers, showing how businesses can offset advertising costs and prepare customers for higher-priced upsells.

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