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3min chapter
The Email Series You HAVE To Update For BFCM (Pssst It’s Something You Should Already Have) #617
Ecommerce Marketing School
The Power of Personalization and Building Trust through Email
This chapter emphasizes the importance of connecting with readers on a personal level, building trust, and using quantitative and qualitative data to understand customer preferences. The guest's website and social media presence are mentioned for more information.
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