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#70 - Creating a digital media strategy (Ben Grynol & Mike Haney)
LEVELS – A Whole New Level
Introduction
Ben Grannel is the founder and CEO of levels.com, a company that teaches people how to eat healthily. He talks about his team's new digital media strategy in this week's podcast. Ben: We're putting more diligence behind the way that we execute digital. It was a bit of a gray area in two thousand 21 where we didn't really have a directly responsible individual overseeing the full digital stack.
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