TikTok Organic Traffic Campaigns

TikTok spent absolutely exploded 243 percent growth quarter Q1 Q2 of 2022 versus last year's Q3 Q4 which is incredible but pins pins actually surpassed snap so snap just fell off a cliff pins was actually up 10 percent. I've never seen it really work well I've seen it as a tertiary channel kind of to your point ash of trying to drive like quality traffic with you know economics where it's not traffic campaigns per se but itKind of is but it's just obviously not as efficacious as TikTok. We have some really amazing data we're going to start to publish and we have some Q1 to Q2 data that is pretty incredibleso we track about one