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How Passion and Process Built a Thriving Global Firm

Business of Architecture Podcast

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Building Bonds in Architecture

This chapter focuses on the critical role of relationships and passion in securing architectural projects. It explores the balance architects must strike between fostering client connections and protecting their professional boundaries, amidst the operational challenges faced by small business owners. Through examples and discussions, it emphasizes the need for effective communication, strategic evaluation, and adaptability in meeting client expectations.

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