4min chapter

This is Growth! cover image

How AI is Transforming CS with Elias Torres, CTO Founder of Drift & Agency (Part 1)

This is Growth!

CHAPTER

Evaluating ROI in Emerging Customer Success Technologies

This chapter explores the difficulties in quantifying ROI for nascent technologies in customer success, emphasizing the need for a solid business case. It highlights storytelling as a vital tool for illustrating potential benefits and paving the way for future discussions.

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