How to Build a Sustainable Music Career and Collect All Revenue Streams cover image

S3.9/E52: Merch Reconnaissance w/ Fourthwall COO Eli J. Valentin

How to Build a Sustainable Music Career and Collect All Revenue Streams

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Importance of Diversifying Music and Building a Direct Relationship with Fans

This chapter highlights the significance of diversifying music and maintaining direct connections with fans through text or email. It emphasizes Fourthwall's commitment to creators owning their data and the advantages of using email and text marketing to engage with fans and create a sense of exclusivity.

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