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Navigating SEO Challenges in the Age of AI and Algorithm Updates
The chapter delves into the complexities of SEO in navigating technical aspects like page speed, accessibility, and search engine algorithms. Discussions include challenges faced by content creators due to Google's updates, the impact on visibility and traffic, and concerns with declining search result quality caused by AI-driven spam and misinformation. The conversation also explores Google's AI search features, criticisms faced, and suggestions for improving future search results.