2min chapter

Bloomberg Talks cover image

Ford CFO John Lawler Talks Earnings, EV Strategy

Bloomberg Talks

CHAPTER

Exploring Ford's Commercial Success and Software Expansion

Exploring Ford's success with Ford Pro, the chapter delves into their software services aimed at increasing productivity for commercial clients and how these strategies could impact the consumer market. Additionally, the discussion covers Ford's software development initiatives and strategic hiring to bolster their technological capabilities.

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