
The three key takeaways from our Planning for Effectiveness series
On Strategy Showcase
How Can the Culture Be Structured to Educate Clients?
The agency needs to do a slightly better job of educating their clients, says Kalenzo. "I think we don't do that nearly enough," he adds. It's important for agencies to take time out from the day-to-day relationship and sit with clients so they can great work together.
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