Choosing and Customizing Online Platforms

The speakers discuss their experiences with various online platforms, including Facebook groups, ClickFunnels, school, Kajabi, Active Campaign, and LeadPages. They highlight the simplicity and customer service of these platforms and discuss the cost of paid advertising. They also address the process of creating an online course based on expertise and suggest using YouTube tutorials, short-form content on social networks, Zoom chats, founding member discounts, market validation, and webinars to generate traffic.