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Sony Liv is all set to disrupt OTT power dynamics post Zee merger

Daybreak

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Introduction

Sony Live's global subscriber base has almost doubled within a year or so. More than three-fourths of these subscriptions are from India alone. OTT executives are waking up to see that Sony Live has become a major player in the sector. The status quo so far in the OTT space might go through a big shift again.

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