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How To Create A Brand That People Love With Coveteur Alum, Métier CEO & Sidia Founder Erin Kleinberg

Breaking Beauty Podcast

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The Evolution of Influencers

Glossier is going back to the retail and like really pushing this hard. I think that's what we love so much at Metcien Citya is this world building, creating somewhere that can transport you into another more ethereal time. People are looking for so much more than product in certain brand cases,. Yeah. What about conversion? Can you explain what that is? And what's the single biggest thing that turns that key? Do you audit influencers you work with? Is it about micro influencers now? What really creates that engagement, moves product? What's your vibe on that right now?

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