3min chapter

2Bobs—with David C. Baker and Blair Enns cover image

The Agency Gatekeeper

2Bobs—with David C. Baker and Blair Enns

CHAPTER

Early Stage Buyers, Not Late Stage Buyer?

An early stage buyer is somebody who has not yet formed the intent to take action. So we are talking about early on in your interactions with new clients. And once the client has been vetted, our attitude can change a little bit. But we never get overly excited about an opportunity. We allow our passion and enthusiasm to shine through appropriately without giving our power away.

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