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The Key to Great Strategies? Timing.

HBR On Strategy

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How to Overcome Default Decisions

Research shows that 80% of us are more likely to overcome the default decision, early in the day and immediately after breaks. There's also some research about how people assess their lives at what are called temporal landmarks. The first of the month rather than the 13th of the month, a Monday rather than a Thursday or two days before a federal holiday.

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