7min chapter

JUST Branding cover image

S06.EP05 - Branding is Dead & More Marketing Bullsh*t with Mark Ritson

JUST Branding

CHAPTER

Navigating Branding Perspectives

This chapter features a lively discussion on the contributions and criticisms of key thought leaders in branding and marketing, emphasizing the need for a balanced approach that integrates both design and marketing science. The speakers explore the evolving landscape of brand management, debate the significance of differentiation versus distinctiveness, and reflect on the changing dynamics of American influence in the industry.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode