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13min chapter
Episode 130 | Reframing Your Sales Perspective: How To Become A Sales Hero With Paul Ross
The Abundant Accountant: Leads, Sales & Business Growth for Accounting, Tax and Bookkeeping Professionals
Reframing Sales and Establishing Rapport
The chapter addresses the negative perception of sales and emphasizes the importance of reframing sales as a way to expand clients' beliefs about what they deserve and what is possible for them. It discusses the power of creating states of consciousness and helping clients see new possibilities, using metaphors to explain the concept. The importance of being in rapport with prospects and breaking established patterns to make clients more open to new ideas is also discussed.
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