The Abundant Accountant: Leads, Sales & Business Growth for Accounting, Tax and Bookkeeping Professionals cover image

Episode 130 | Reframing Your Sales Perspective: How To Become A Sales Hero With Paul Ross

The Abundant Accountant: Leads, Sales & Business Growth for Accounting, Tax and Bookkeeping Professionals

00:00

Reframing Sales and Establishing Rapport

The chapter addresses the negative perception of sales and emphasizes the importance of reframing sales as a way to expand clients' beliefs about what they deserve and what is possible for them. It discusses the power of creating states of consciousness and helping clients see new possibilities, using metaphors to explain the concept. The importance of being in rapport with prospects and breaking established patterns to make clients more open to new ideas is also discussed.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app