#54 - Podcasting to boost a B2B tech brand with Ari Applbaum, VP Marketing at Audioburst
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
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Building a Brand: The Importance of Patience
The glass ceiling always seems to be if the senior leadership team you know CEO CFO others don't have that patience. No matter how great you are as a marketer you're going to run into a barrier at some point and maybe that's a slightly negative pessimistic view. But I think maybe the more positive spin is that like it doesn't have to be one or the other.
Play episode from 20:15
Transcript
