The Linearity Lie - Why Planning Is A Necessarily Messy Process - Nick Hirst, adam&eveDDB
Sweathead, A Strategy Podcast
00:00
Are There Any Techniques That You've Found Useful?
Ean: Allow yourself to speak in a messy way, because you're probably going back and forth with people. I think we should all feel able to say really dumb stuff, including in front of our esteemed cratof directors who ae siting,. i don't kow wha's in your head, and we can't move on if we do not. In terms of groups, it's often about creating enough of a sense of safety, psychological safety, to kind of say stupid stuff out loud. It's werdl, i was in a client presentation of the dayand one f the clients said, i'm not a creative but i hope you dn
Play episode from 28:48
Transcript
