Part 2: $100M Offers Book | Ep 580
The Game with Alex Hormozi
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The Power of Pricing and Value
This chapter discusses the importance of understanding the value of an offer and how to create and communicate value to ensure that the price to value discrepancy is avoided. It emphasizes the need to increase the value-price discrepancy and to be the most expensive rather than the cheapest in the marketplace. The chapter also mentions the availability of free training on creating value discrepancies.
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